Privacy Policy

How we look after information about you

Privacy Policy updated 22 May 2018

We understand that your privacy is very important to you and that you care about how your personal data is used. We respect and value your privacy and will only collect and use personal data in ways that are detailed here, and in a way that is consistent with our obligations and your rights under the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations.

 What personal information do we collect?

In the course of providing our services, we collect or receive your personal information in a few different ways. Often you choose what information to provide, but sometimes we require certain information from you to use so that we can provide you those services.

We only collect personally identifiable data (such as names, addresses, email addresses and telephone numbers) when our visitors have voluntarily submitted it. Visitors may volunteer personal information in the following circumstances: to subscribe to newsletters, enter competitions, make general enquiries and book online. We do not collect personal information unless it has been submitted to us.

How do we use your information?

We only use personally identifiable data for the purpose or service that it has been submitted. Your personally identifiable information is not publicly accessible and is only accessed by Active Travel when there is reason to do so (i.e. responding to your enquiry or handing your booking). With your permission we may also use your personal data for marketing purposes, which may include contacting you by email, telephone or post with information, news and offers on our products and services. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications (EC Directive) Regulations 2003 and you will always have the opportunity to opt-out or manage your preferences. To unsubscribe from an e-newsletter, or update your preferences, you can follow the prompts that are published at the end of each newsletter or you can reply to the newsletter asking to be unsubscribed.

When you make a service enquiry and provide your email address to Active Travel, your contact details may be retained. These details are captured securely. You have the right to direct us to cease further contact or to destroy the personal information we have collected about you.

In order to process bookings Active Travel is required to collect certain personal details from you. We have a lawful basis to retain personal information when bookings are made. These details will usually include the names and addresses of party members along with passport details, credit / debit card or other payment details and special requirements such as those relating to any disability or medical condition that may affect the holiday arrangements. We take full responsibility for ensuring that proper security measures are in place to protect your information. Personal booking information is captured securely and will not be stored for longer than necessary. We may therefore delete your personal information after a reasonable and responsible period of time.

Personal and insurance information will be collected from all clients at the onset of your Component. Once you have travelled with Active Travel, you will be asked to complete a client questionnaire where we will collect further details about you and the tour you travelled on. You may also be asked to review your tour on trusted review websites or we may share these reviews with trusted review websites on your behalf.

Do you share my personal data?

We may disclose your personal information to the following third parties some of which are based outside the European Union for the purposes of our operation, these may include, without limitation:

·         Mailing houses

·         Payment processors

·         Airlines

·         Overseas tour companies or travel service providers

·         IT Systems administrators

·         Electronic network administrators

We must pass some information on to the relevant suppliers of your travel arrangements (airlines, hotels, transport companies, guides etc.). Where we disclose your personal information to overseas and Romanian third parties, we require that they maintain appropriate standards of confidentiality and implement the correct security measures. Such suppliers may be outside continental Europe if your holiday is to take place or involve suppliers outside these countries or in our country, Romania. The information may also be provided to security or credit checking companies, public authorities such as customs / immigration if required by them, or as required by law.

How can I access my personal data?

If you want to know what personal data we have about you, you can ask us for details of that personal data and for a copy of it (should any such personal data be held). We will need to verify your identity before disclosing personal information. Please allow up to 14 business days. There is no charge to make a request for your personal data.

In rare cases, particularly if your request is more complex, more time may be required up to a maximum of three months from the date we received your request. You will be kept fully informed of our progress.

Social Media

If you make use of any Active Travel social media features, either on our website, an App or otherwise through a social media provider, we may access information about you via that social media provider in accordance with their policies. When using a social media feature and if you have chosen to include it in your social media account, we may access information such as your name, profile picture, gender, birthday, email address, town or district and any other information you have chosen to make available. Depending on the privacy settings of you and your friends, we may access information that you provide to a social media provider regarding your respective locations (“Location Data”) to provide you with relevant content. Please note that your Location Data may also be shared with your friends on a social media provider in accordance with your privacy settings for that social media provider. We may also access information from social media providers about your use of an App that we run on their website.

Photographs, Video & Testimonials

Any image or video taken by any person during your holiday that contains your image or likeness may be used by Active Travel for promotional and marketing purposes without charge in all media including but not limited to booklets, advertising campaigns, website and social media channels. Feedback supplied to Active Travel may also be used in print and online for marketing and advertising purposes. This includes but not limited to, third party review sites and questionnaires supplied to us post-tour. Additionally any photographs, video and text sent to Active Travel must be the client’s own and by sending it, the client agrees that Active Travel can use it for advertising and marketing purposes.

Links to Other Sites

Our website contains links to several third party websites. Active Travel cannot take any responsibility for the contents of these external websites nor their respective privacy policies. You should always review the privacy statements on the new websites that you visit.

Legal Disclaimer

Active Travel reserves the right to use or disclose any information as needed to satisfy any law, regulation or legal request, to protect the integrity of the site, to fulfil your requests, or to cooperate in any legal investigation.

In some limited circumstances we may be legally required to share certain personal data, which might include yours, if we are involved with legal proceedings or complying with legal obligations (e.g. a court order, the instructions of a government authority).

Privacy Legislation

Active Travel supports the General Data Protection Regulation (GDPR) and the Privacy and Electronic Communications Regulations. Fur further information, we advise you consult the ICO Website.


If you have any questions or would like to know more about our privacy policy, please e-mail us.